Group Aaron, established in 1971, is a privately held investment company owned by Martin Smit and his family.

Since 2003 the Group is mostly active in long term investments in high-quality real-estate and companies. 


Real estate

The real estate portfolio is mainly accommodated in the Netherlands.

• Investing in buildings and real-estate companies with an ad-value possibility.
• Long term investments after (re)development or restructuring.
• Specialized in complex company deals and refinancing.
• Focus on unique buildings in architecture or location. 

Group Aaron’s legacy is to be shaping dreams into reality with passion for architecture and the highest attention to detail. Not only as the reason for existence but above all the source of pleasure and fun.


Investing with independent partners in a diversity of companies in the fields of food, fashion, cars, champagne and hospitality.
Since 2014, the Group has been spreading its investments and activities more, mostly acting as a financial partner.

Similar to the real estate portfolio Group Aaron only invests in unique companies with upward/growing potential and/or a unique character.

The Aaron Foundation

Since 2018 The Aaron Foundation has been the new name of Stichting Moya, founded back in 2005.

The Aaron Foundation is the Family’s Charity Foundation, which selects a variety of charities for donation. 

Keizersgracht 124 – 1015 CW Amsterdam